UBS UX & UI Design

Computer Start-up & Shut-down

Both at internal meetings and external presentations, the branding remains present.

Apps

Various sounds for the UBS Banking APP within the UBS sound design/acoustic branding strategy. Here, too, the psychology of hearing was taken as a basis and the sounds within the brand tonality were designed to reinforce positive messages and not to anchor negative messages in the brand world.

Banking-Terminals

Example: Click sound

To underline the value of the brand and to strengthen the brand at this P.o.S. of UBS, we developed a click sound for the input field. When the key is pressed, a “wooden” sound is heard, which subtly underlines the valence

Example: ATM End of Session Statement

After successful use of the terminal, an announcement with the audio logo sounds for the customer and subtly generates a positive brand contact. In the case of unsuccessful use, the audio logo does not sound in order to dampen negative associations with the brand.

Projectgallery

Projectgallery

Contact us. We're looking forward to hearing from you.

+49 151 124 624 85

11 + 14 =