Autodesk
| Dachser | Since 2008, we have coordinated the acoustic communications of San Fransisco-based Autodesk – the global leader in design software for architecture, engineering and animation. The creation of an acoustic identity resulted from detailed analysis of the Autodesk brand and the specific needs of Autodesk University. The acoustic elements are employed in relevant contact points – phone, video and walk-on music. We are continually developing and implementing other relevant touch points to create a positive brand experience.
“The music greatly enhanced the overall experience and was well received. I asked some employees and customers what they thought and the answers were consistent, “I like it, it’s fresh and it’s positive, it’s Autodesk.” (Karen Brewer, Senior Director, Worlwide Marketing) |
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