Stars over Germany – Podcast September 2018

Discover our starry podcast in September. The Podcast is only available in german. http://www.acoustic-branding.com/sternenhimmel/September18.mp3 If you are interested in the cooperation between the audio consulting group and the planetarium, we invite you to study...

Stars over Germany – Podcast August 2018

Discover our starry podcast in August. The Podcast is only available in german. http://www.acoustic-branding.com/sternenhimmel/August18.mp3 If you are interested in the cooperation between the audio consulting group and the planetarium, we invite you to study our...

Stars over Germany – Podcast July 2018

Discover our starry podcast in July. The Podcast is only available in german. If you are interested in the cooperation between the audio consulting group and the planetarium, we invite you to study our Planetarium Hamburg case or to discover more about Audio Branding....

Stars over Germany – Podcast June 2018

Discover our starry podcast in June. The Podcast is only available in german. http://www.acoustic-branding.com/sternenhimmel/Juni18.mp3 If you are interested in the cooperation between the audio consulting group and the planetarium, we invite you to study our...

The new brand strategy of Coca-Cola

A critical (sound-) analysis of the campaign ‘Taste the Feeling’   Better hear than listen? Music was always pivotal in the brand communication of Coca-Cola. Beside some classics as “First Time, First Love” by Robin Beck (1988) and...

The Sound of Skype

The Sound of Skype The contemporary and natural sound of communication   In 2003 Skype revolutionized our art of communicating by completely separating voice calls from the telephone. Already in 2005 a next generation including a fresh design and the option for video...